Measure the Impact of Patient Engagement to Demonstrate ROI to Key Stakeholders, Justify Investment, & Prove Impact on Decision-Making Across the Product Lifecycle
Life science organisations are under increasing pressure to demonstrate the real value of patient engagement in measurable, defensible terms.
Across industry, leadership is asking tougher questions - not about whether teams are engaging patients, but what that engagement is actually changing, how it is influencing decisions, and whether it is delivering outcomes that justify resource and priority.
This challenge is no longer confined to one function. It spans Patient Engagement, Medical Affairs, Clinical, Market Access, Public Affairs, and Evidence/Insights teams, all of whom are involved in defining, measuring, and evidencing the impact of patient engagement.
Yet despite this, most organisations still lack a clear, consistent way to quantify impact. Without shared frameworks, defined metrics, and decision-linked outcomes, patient engagement remains difficult to measure, compare, and defend internally. The Measuring Patient Engagement Summit Europe is built specifically to address this challenge and fill this gap.
Across three days, 70+ senior leaders will come together to focus on one core challenge: how to measure the impact of patient engagement in a way that holds up internally and influences real decisions.
- Move beyond activity-based KPIs and define metrics that reflect meaningful impact
- Demonstrate how patient engagement influences decisions across trials, access and strategy
- Translate patient insight into structured, decision-ready evidence that can be used across teams
- Develop consistent approaches to measurement that work across functions, not in silos
By establishing approaches that are credible, comparable, and actionable, this meeting equips you with the tools to position patient engagement as a measurable, defensible, and indispensable part of decision-making across the organisation.
Because measuring activity is not enough - measuring impact is what moves the industry forward.
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Excellent presentations, great opportunity for networking and active discussion related to actionable topics
Karin Mitchell, Director, Advocacy & Patient Reimbursement Solutions
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Everyone was incredibly open and transparent and willing to share experiences. The information was new and fresh and not presented before
Marie Eckerd, Patient Engagement Director R&I
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The attendees and speakers were so collaborative, open and willing to problem solve with you
Kelli Wright, Director, Patient Advocacy
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Great networking sessions and a lot of innovative approaches towards measuring patient engagement
Eric Lucas, Stakeholder Insights & Data Specialist
***Taken from the Measuring Patient Engagement Series
Explore the Full Event Guide
- Quantify patient engagement impact across trials and therapy areas
- Translate patient insights into measurable business and clinical outcomes
- Equip yourself with tools to create credible, comparable, actionable engagement metrics
- Connect with leaders shaping industry-wide patient engagement standards
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Explore the Agenda
Unlock actionable insights from leading patient engagement experts through case studies, interactive workshops, and panels designed to show how to measure and quantify engagement impact.
Partner With Us
Showcase your solutions and connect with top industry stakeholders, becoming a go-to partner for organizations aiming to embed patient voices and demonstrate tangible value.
Join Patient Engagement Leaders
Shape the conversation on patient-centric innovation, exchange best practices, and build meaningful connections that drive measurable impact across trials, access, and development.