Xenia von Maltzan
Associate Director, Patient Engagement & Health Alliances MSD Deutschland
Seminars
Wednesday 16th September 2026
Measuring the Impact of Patient Engagement: Building Evaluation Frameworks that Drive Continuous Improvement
12:30 pm
- Assessing the impact of patient engagement across both external patient initiatives and internal stakeholder engagement
- Navigating operational, compliance, and organisational challenges when collecting meaningful feedback and outcomes data
- Leveraging benchmarking and evaluation insights to strengthen future patient engagement strategies and demonstrate organisational value
- Key lessons learned from implementing evaluation processes and governance structures within a large organisation
