Victoria Hayes
Director, Public Affairs, Northern Cluster Kyowa Kirin
Vicky has 19+ years of experience in government affairs and advocacy, with specific expertise in the pharmaceutical sector across Europe. She has led major campaigns on access to innovative treatments, service redesign and the crucial importance of the patient and public voice in the health debate. As former Governor of the UK’s largest mental health trust, she focuses on health equity across the board.
Seminars
Navigating current trends in regulatory approvals and payer decisions that increasingly prioritise the patient voice
Incorporating new evidence types that reflect patient preferences into development and value strategies
Building a holistic approach to patient engagement across stakeholders to maximise impact and alignment
