Sally Dews
Global Director, Patient Advocacy & External Partnerships Pfizer
Dr Sally Dews is an experienced researcher with over 20 years in diverse roles across the pharmaceutical industry. She is currently Director of Global Patient Partnerships at Pfizer, where she works to ensure that patients and carers are directly involved in the design and delivery of real-world research, enabling truly patient-centred science. Passionate about making research accessible, understandable, and co-designed, she has built a strong track record of collaborating with patients and organisations to develop shared scientific priorities and define outcomes that matter.
Seminars
Thursday 4th December 2025
Developing & Deploying a Digital Platform to Measure the Value of Patient Engagement at Pfizer
11:30 am
- Outlining Pfizer’s journey co-creating a metrics framework with patients, carers, academics, and internal stakeholders
- Sharing the methodology behind building a digital platform enabling prospective and retrospective measurement of patient engagement impact
